Summary3 Essay Example | Topics and Well Written Essays - 250 words

Summary3 - Essay ExampleIn other words, the fear of losing is triggered by arguing with others and the attachment to the value of an item. This is the kind of competition that is there in the society. There will always be competition between countries, groups, and individuals.However, it would be important for businesses and marketers to create a brotherly environment which would encourage native competitive instincts instead of forcing people to act of fear. The outcome of such an environment would be an increase in the level of the audience engagement, which will enhance the value of the products and services. It is not hard to create such social environment to ensure health competition (Maki). People should be allowed to form sub-groups where they can pursue divergent levels of interests. Open competitions helps everyone to participate and facilitate inter-user contact. Thus for any business or individual engaging in such kind of businesses where competition is involved, the b est solution is to create a social environment that is boost for the overall objectives of the business.Maki. Fear of Losing Using Competitive Instincts to Your Advantage. (2008). Retrieved on 15th November 2014 from